Posted by Kevin Haughwout on June 3, 2011 ·
Next week (June 6-13) is Internet Week in New York City, and I’ll be running around the city between conferences, panels, and parties. Expect plenty of blog posts and tweets throughout the week. That way, you can experience Internet Week even if you’re cooped up in an office or can’t make it to Manhattan.
Posted by Kevin Haughwout on June 12, 2010 ·
One of the cool things about working as a press blogger at Internet Week NY was getting to meet other press people. One of them, Allan Hoffman, was preparing a story for NJ’s The Star Ledger (“Internet Week proves New York rivals Silicon Valley in tech savvy“), and I got a chance to give him a few comments while we both worked on our writings across the table from one another.
If [...]
Posted by Kevin Haughwout on June 11, 2010 ·
Syncapse hosted an event title How Social Media Marketing is Driving Business Results on the Friday of Internet Week NY. The event, whose format included a panel discussion and an interview, focused on the development and monetization emerging social media trends. Opening comments were provided by Adam Ostrow, the Editor-in-Chief of Mashable, and then the audience was introduced to a panel of speakers [...]
Posted by Kevin Haughwout on June 9, 2010 ·
Tuesday afternoon’s Internet Week NY headquarters program closed with a presentation featuring PepsiCo and its partner in a new social media venture titled PepsiCo Presents: Unlocking the Power of the Barcode. Representatives from the joint marketing effort discussed the pilot program in which Stickybits would use their platform to allow Pepsi consumers to scan their products’ barcodes with their [...]
Posted by Kevin Haughwout on June 8, 2010 ·
Back at the Internet Week HQ, Eric Skiff from Drop.io spoke about pluggable culture and the web. Pluggable culture, according to Eric, is technology broken down into small piece that can be easily assembled to create different items. The best part about pluggability is that one doesn’t need a technological background to implement complex systems (much to the chagrin of a blogger with an engineering [...]
Posted by Kevin Haughwout on June 8, 2010 ·
For the second half of my morning at the Mobile Marketing Association Mobile Marketing Forum 2010, I attended a track of presentations on “Building Your Brand Through Mobile Marketing”. The track was moderated by Jack Philbin, co-founder of Vibes Media, who opened the session by commenting that mobile is at a crossing point: it allows a one-to-one, personal level of communication at scale.
Jack [...]
Posted by Kevin Haughwout on June 7, 2010 ·
Internet Week New York – Preview and Introduction
I’m writing from the area that Internet Week New York has set up in their headquarters for press to work, getting photographed by the staff, so this is both the closest I’ll get to live-blogging and my 15 minutes of fame at the same time!
David-Michel Davies, the chairman of Internet Week, just gave some opening remarks where he described the [...]