Tag Archives : customer relationships

Social Media World Forum North America – Let’s Take Back the Word “Friend”

Social Media World Forum North America – Let’s Take Back the Word “Friend”

Ted Rubin, Social Marketing Strategist & Brand Evangelist, Collective Bias Peter Shankman, Social Media Entrepreneur, Angel Investor, CEO, Consultant & Adventurist Lately, what’s been happening with the word “friend” has been upsetting Ted Rubin.  Nowadays, we just click on a box, and we consider someone our friend.  He wants to take the word “friend” back and give it value again.   Shankman, [...]
Crowdsourcing the Advertising Business

Crowdsourcing the Advertising Business

If there was a crowdsourcing supergroup, it would look something like the panel of nine speakers on stage this afternoon.  Most every panelist represented an advertising agency or design agency that has built upon crowdsourcing principles.  Commentary from the audiences on Twitter (crowdsourced in its own way) can be found at the hashtag #crowdadbiz.
Realtime NY 11 (Part 2 of 4)

Realtime NY 11 (Part 2 of 4)

After a brief networking break, the programming at Realtime NY 11 resumed.  Realtime commentary continues throughout the day on Twitter at the hashtag #RLTM.  Workshops were being run concurrently with these panels and presentations, so check out the Twitter stream for comments about their content and links to workshop materials.   For coverage of the early morning panels, check my post here.
Realtime NY 11 (Part 1 of 4)

Realtime NY 11 (Part 1 of 4)

I had the opportunity to start my first day of Internet Week NY 2011 at BB King’s for Realtime NY 11.  Thankfully, the coffee was flowing readily by the time I got there!  The day is overflowing with content (including workshops that are being run in another room at the same time as panels), so check out the rest of the participants’ tweets at the hashtag #RLTM for more viewpoints and news from [...]
How Social Media is Like St. Patrick’s Day

How Social Media is Like St. Patrick’s Day

As someone who’s half Irish, I look forward to celebrating St. Patrick’s Day each year (and no, not just for the Guinness!)  However, before I run off to enjoy some corned beef and cabbage, I thought I’d share some ways that social media is a lot like St. Patrick’s Day.
Growing the Location-Based Pie

Growing the Location-Based Pie

Last week, in the lead-up to SXSW Interactive, Foursquare released a new version of its mobile app.  The update’s new features include expanded specials and a new discovery engine.  The goal is to add more value to the users’ experience and keep them checking in with the service.   While Foursquare had over 7.5 million users as of last week,  that’s several orders of magnitude less than [...]
SMWNYC 2011 – YouTube as the New Campfire

SMWNYC 2011 – YouTube as the New Campfire

Description from the Social Media Week New York schedule event listing: Since the beginning of time, human beings have connected through stories. Over time the mediums for storytelling have changed dramatically, and in the past five years, YouTube has emerged as one of the most engaging and powerful storytelling platforms in existence. From the entertaining (Double Rainbow, JK Wedding Dance) to the [...]
© 2009-2011 the freedmarketer. All rights reserved.