Archive for March, 2011

How Social Media is Like St. Patrick’s Day

How Social Media is Like St. Patrick’s Day

As someone who’s half Irish, I look forward to celebrating St. Patrick’s Day each year (and no, not just for the Guinness!)  However, before I run off to enjoy some corned beef and cabbage, I thought I’d share some ways that social media is a lot like St. Patrick’s Day.
Growing the Location-Based Pie

Growing the Location-Based Pie

Last week, in the lead-up to SXSW Interactive, Foursquare released a new version of its mobile app.  The update’s new features include expanded specials and a new discovery engine.  The goal is to add more value to the users’ experience and keep them checking in with the service.   While Foursquare had over 7.5 million users as of last week,  that’s several orders of magnitude less than [...]
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